Pause, rename, duplicate or archive a campaign
What each action in a campaign's menu does, the difference between a draft and a published campaign, and where the audit log is.
Last reviewed November 7, 2026
What the status means
| Status | Meaning |
|---|---|
| Setup not finished | It has never been published. |
| Running | It is published and at least one of its start triggers is on, such as Checkout abandoned. |
| Paused | You paused it, or it is published with every start trigger off. No new shoppers enter either way. |
| Archived | It has stopped for good and sits on the Archived tab. |
The list shows running campaigns first, then the most recently changed. The actions below are in the menu at the end of each row, and viewers cannot use them.
Draft and published
Changes to settings steps save into a draft, and the page says Saved, not yet published. Shoppers get the published version until you press Save & publish or publish from Review & launch. The row shows Unpublished changes in the meantime, and Discard unpublished changes in the publish dialog goes back to the published version.
A run already under way keeps the steps it was scheduled with. Each step uses the published settings at the moment it goes out, so a new brief or schedule reaches open runs at their next step.
Four things apply as soon as you save, with no publish: the triggers on the lead source step, the start conditions and contact limits, the campaign's brand, and campaign overrides.
Pause and resume
Pause campaign asks for an optional reason, which goes in the audit log. New shoppers stop entering. Shoppers already in the campaign finish their current sequence, so messages can still go out. To stop those too, archive the campaign or cancel the runs.
Resume campaign lets new shoppers in again straight away. Only a published campaign can be paused or resumed.
Rename or duplicate
Edit name changes the name your team sees, up to 120 characters. Shoppers never see it.
Duplicate asks for a name, a brand and a lead source, and opens the copy in setup. The copy takes the original's draft settings, start conditions, trigger limits and tags. It starts unpublished with its triggers off, and a Custom API copy gets its own trigger URL. Campaign overrides do not carry over.
Archive
Archive stops the campaign at once, switches its triggers off and cancels outreach to shoppers still in it. Its history and results stay on the Archived tab, and its menu there offers only the audit log. It cannot be brought back, so duplicate it first if you may want the setup again.
Audit log
Audit log lists every change to a campaign, newest first, with the event, the reason if one was given, who did it and when. Details shows what changed. It covers publishing, pausing, renaming, tags, trigger and limit changes, and more. Changes the system made itself show ACR as the author.