Does ACR send WhatsApp messages?
No. WhatsApp is switched off for every store, and WhatsApp steps in a sequence are skipped.
Last reviewed November 7, 2026
WhatsApp does not send today
ACR is built with WhatsApp switched off for every store, and no setting in the app turns it on. You will still see a WhatsApp card in Outreach channels and WhatsApp actions in the step lists. The card's switch only records your choice. A WhatsApp step is skipped and the sequence moves on, and All channels does not include WhatsApp.
The app also has nowhere to enter a WhatsApp sender. If it were switched on, ACR would still skip US numbers, because Meta blocks marketing templates to them, and the approved templates WhatsApp requires outside a 24-hour service window are not built.
To reach shoppers now, use calls, texts and email.